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Grand Floral Parade

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Parading in Place

Bringing Community Together While Staying Home

Celebrate the Rose Festival’s evolving vision for this spring by joining one of the new Parading in Place events! Community members can register their porch displays for the Porch Parade in May or enter their shoe box floats in the Grand Petite Parade which will premiere on Facebook Live in June!

Spirit Mountain Casino Grand Floral Parade

Grand Floral Float - Portland Rose Festival

The Prized Centerpiece of the Rose Festival

A cherished highlight of the Portland Rose Festival, this popular procession is more than just a spectacular floral-filled parade — it’s a beloved annual tradition. For more than 100 years, Portland families, visitors and community groups have been making memories at the Spirit Mountain Casino Grand Floral Parade. A colorful reflection of local, regional and international communities, the parade draws hundreds of thousands of cheering viewers of every age, along a 4-mile route that winds through city streets and across the river. Come join us in making the parade even more special this year!

The 2021 Spirit Mountain Casino Grand Floral Parade date is to be determined.

Each year the parade features the traditional large floats we all love, the popular mini-floats that help make the Grand Floral Parade so unique, bands, equestrian units, marching groups, drill teams, vintage vehicles, dancers, llamas, flags and so much more, there’s something for everyone to enjoy!

Parade guests inside the Memorial Coliseum have a true window on the world, as the curtains are open so natural light and views of the river and the west hills enhance the parade experience. Open-air reserved seats are also available in premium chairs and bleachers in the television backdrop outside the Coliseum. Reserved indoor and outdoor seating at Veterans Memorial Coliseum is now available! Indoor super-saver seating is available for $15, and reserved seating for $30.

Purchase Tickets

See the Route Map!

View the map HERE!!!

2019 Grand Floral Parade Sections

Check back in May for the 2020 section descriptions!

Celebrating Traditions presented by Darigold ~ Major milestones are celebrated in this section, as sponsor Darigold moves into its second century. Greenbriar/Gunderson celebrates its 100th with a sparkling float followed by the Rosie the Riveter marching group, saluting the contributions of women 77 years after this cultural icon made her debut. Rose Festival heritage is represented by the 50-year Court from 1969 riding the Royal Rosarian float. Portland Rose Society President Joyce Hemmerling celebrates the 130th birthday of her organization, the oldest and largest rose society in the world!

Play Healthy Northwest presented by Providence Children’s Health ~ Colorful entries reflect the terrific lifestyle of the Pacific Northwest, including a float celebrating the Cambia Portland Classic which invites the world’s best women golfers to Portland over Labor Day weekend. The bees busily buzzing around the fun float from Reser’s Fine Foods are especially animated this year! Mini-floats from St. Johns, Good in the Hood, Leavenworth and Seattle, Washington salute their neighborhoods and festivals. Watch for a certain bear who has been helping keep NW forests safe for 75 years!

Salute to Service presented by The Boeing Company ~ One of the most popular sections in the parade is led this year by elite marchers from the U.S. Air Force Honor Guard and Drill Team. Emphasizing another kind of service, Meals and Wheels People celebrates the approach of their 50th anniversary battling hunger and social isolation of seniors in Multnomah, Washington and Clark counties with a beautiful float and the ubiquitous Precision Ladle Drill Team. Other entries salute civic service, military service, volunteer service and all kinds of personal and professional dedication.

Let’s Festival Around the Globe ~ Vibrant dancers, proud marchers and talented musicians populate this part of the parade, depicting the global diversity of the region. Float entries include the Portland-Kaohsiung Sister City Association; and an amazing entry from Alaska Airlines emphasizing their Global Partnerships, specifically those Down Under, as well as their partnership with Make-A-Wish Oregon. A mini-float from Sapporo, Japan celebrates the 60th anniversary of Portland’s oldest sister city, anchored by an appearance from Sapporo’s mayor. Two other mini-floats represent colorful Canadian festivals.

Grand Floral Float Showcase

See the floats up close:

2019 Awards

See the 2019 Grand Floral Parade Award winners HERE.

2018 Awards

See the 2018 Grand Floral Parade Award winners HERE.

Reserved Parade Seats Make a Great Gift!

Spectators watching in the Memorial Coliseum see three events for the price of one: the Queen’s Coronation, the Grand Floral Walk and the Grand Floral Parade. Your assigned seat awaits you, with all the amenities of being indoors (comfortable seats, no ‘weather worries’, restrooms and concessions).

Spectators who sit in our outdoor bleachers (with assigned seats) can view both the Grand Floral Walk and Grand Floral Parade, with the added excitement of being right next to the TV broadcast areas for these events (with easy access to portable restrooms).

Grand Floral Parade tickets are on sale now! Click the green PURCHASE TICKETS button on the left to buy yours today!

Inviting a large group? Groups of 10 or more SAVE! Visit the Group Savings page for more information.

Corporate Hospitality Chalets are available in Chalet Row in front of the Oregon Convention Center. If you’d like to have a VIP parade experience, contact Christie Owens (Wong) at 503.227.2781 for pricing and information.