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Junior Parade

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Fred Meyer Junior Parade

Samba-Band - Junior Parade Portland Rose Festival

From the moment the lovable Fred Bear cuts the ribbon to kick off the Fred Meyer Junior Parade, fun reigns. Children come from all parts of the city to join in: dressing in costume, transforming wagons into floats, decorating their bikes with colorful flowers, or just parading with their pets (and parents!). Elementary and Middle School marching bands fill the Hollywood District with song, and dance teams add swirls of color to the celebration. No matter how they participate in this pint-size parade, the kids enjoy their moment in the spotlight on FOX 12 live, local television.

From the very beginning, the Portland Rose Festival has celebrated our community’s children. The first Rose Festival in 1907 included a children’s parade of 2000 boys and girls representing 23 schools! An official Rose Festival event since 1936, the Junior Parade is the nation’s oldest and largest children’s parade.

Weren’t able to see it in person or would like to see it again? You can view the entire 2018 parade at KPTV.Com.

The Fred Meyer Junior Parade will begin at 1:00 p.m. on June 5, 2019.

2018 Grand Marshal

Dillon the Pickle

Celebrating a century of parading kids, the Fred Meyer Junior Parade has selected Dillon the Pickle, mascot of the West Coast League Portland Pickles Baseball team.


2018 Junior Parade Sections

Each year the Junior Parade features unique themed sections celebrating elements of Portland’s community and parts of every kid’s life. Everyone gets a time to shine in the Junior Parade! This year’s parade features three sections to showcase important elements of Portland’s community.

Our Best Friends presented by Mud Bay highlights the great friendships that local children form inside and outside of the classroom. Building Brilliant Communities presented by Directors Mortgage celebrates kids and the many hometown neighborhoods they are proud of. In Procession of the Species, kids dress up in their favorite animal costume to roar, quack and purr. Closing out the parade is Empowering Kids presented by Pacific Power celebrating all things kid-related!

2018 Awards

See the 2018 Junior Parade Award winners HERE.